Websites can take many different forms. While most businesses need just a simple online brochure, some websites require a little more. Websites and businesses can connect and represent an online community of people linked through the brand. A forum style website gives you the power and ability to bring together your audience; to connect and engage with them.
For some online forums, the community is built around a large brand, business or organisation with it’s own website and the forum acting as a place for users to share ideas and discuss related topics. For other forum websites, the community is built around the forum; everyone engaged sharing similar values or interests related to the brand. Both involve building a website capable of supporting the extra traffic, as well as the additional functionality required to make the forum operate successfully. It also requires a design which is user focussed while maintaining the brand. Having built forums for the Scottish Wedding Directory and Bunkered, among others, we at Soapbox Digital Media have the knowledge, skills and experience to create your forum.
Building your online community
Online communities and digital forums are increasingly popular, and a great way to harness the power of your website to build an audience. As well as having huge advertising revenue potential, forums can also give you a direct link to your fans or customers. This can be crucial in helping you to understand how they see your brand, and what they want from your brand. You can also let your users feel much more connected to your brand, part of your community.
Users want to connect online, and you can utilise this to help generate an audience and a new advertising revenue stream. With a forum style website, your users will have the ability to communicate with each other and with you directly. Through their ideas, comments and discussions you can gain new insights into your business that you might not have expected!
If you would like to build a forum as either an addition to a website or as a standalone community, get in touch with us today.