If you need to convey complex ideas, statistics or processes then infographics are a great way to do so effectively. Get your message across faster by breaking down the information and displaying it in a way that makes sense to users. There is a specific skill required to do this, and we at Soapbox Digital Media can make your infographics work!
We know that not every business and service is easy to explain. With the web being a highly visual medium, why not make that work for you! Our design team can make your process easy to understand and design the graphics using your branding to keep the message consistent. Users are much more likely to engage with a visual presentation of facts or ideas, and studies have shown that more users share posts and pages which utilise infographics to break down ideas versus those that don’t.
What are Infographics and when do I need them?
Infographics are pieces of graphic design which incorporate large amounts of often intricate data or diagrams into simple and easy to understand visual displays. You often find them on pages and posts online which are trying to breakdown complex ideas in a fast and visually appealing manner. And when done well, they are highly effective.
Research has shown that people are much more likely to understand an infographic than a page of dry text. And studies have also shown that people are much more likely to share infographics than pages without them.
Make sure that you are making the most of your website. Using infographics can give your website a visual lift which is otherwise impossible to achieve.
Surely not everyone needs an infographic?
It is very true that not every business needs infographics on their website. If you run a business that everyone can understand then it’s very unlikely that you will need to use infographics. However, for some businesses it’s almost essential! Our print division, for example, have a massive range of products and processes so it is vital for customers to be able to understand how to find what they are looking for.
Get in touch today if you think that you can benefit from our infographic design service!